Why Should Small Business Have an Internet Presence?

Please keep reading for price quotes on my internet business development and website  promotion resources….

It’s a simple fact that the old standards of business no longer apply.   Where once it was acceptable to simply have a Yellow Page ad or a Classified ad from your newspaper for your business, the advent of the internet has made those forms of advertising look and feel obsolete.  Times have changed…have you?

Here are a few reasons why you should consider a website for your business:

  • Increased Exposure – Your client base will always be able to find you and keep abreast of any developing business news that you have to share (special discount rates, new programs, etc)
  • Broader Markets – You will find yourself appealing to broader markets, with a world wide presence.  (They don’t call it the “World Wide Web” for nothing).
  • Professional – A professional website provides customers with the sense that you are not a “fly-by-night” organization.  Trust and respectability are two by-products of such a presentation.   Do you think that could help your bottom line?

I have been creating websites for several years, here in Fort Wayne, Indiana.  While this is not my chosen profession (I have worked for the last 20 years as an Employee Assistance Consultant and Counselor), I have developed a significant skill set in website development and search engine optimization.    Here is what I offer:

Website Development

I have experimented with many types of website building softwares and blog interfaces.  I have settled on Wordpress as a content management system that is not only relatively easy to work with but also particularly friendly to the search engines (did I say that was an important part?)  Wordpress can be configured in a blog formulation or a static formulation (like traditional simple web sites).  Or it can be configured as both!  In particular, Wordpress contains features that allow for much improved search engine ranking over plain static sites.  And this is a critical component.

My website development services include:

  • The development of a Wordpress CMS to meet your expectations.    The site may operate as a blog if you desire to publish periodic news to your customer base or it may be formatted as a static site.
  • The site will be configured with the latest plug-ins to enhance search engine optimization and visibility.
  • A Google site map will be developed and submitted to ensure search engine listing.
  • Blog and ping technology will be used at it’s completion to ensure search engine awareness of the site.
  • Content for the site will be provided by you, but I will edit writing and assist you with the development of other types of content.
  • I will provide consultation regarding potential affiliate programs that may correspond with your site content and help you develop another potential income stream.

Total Cost: $600.00 ($300 paid up front, $300 paid at completion)

BONUS For people who take me up on this offer, I will be providing one year of FREE hosting (a $120.00 offer).  (This includes your own private cpanel access and wordpress access in case you know how to ftp files or configure blog settings).  There will be more than enough bandwidth and additional space for other files that you may want to host.  At the end of one year, if you wish to move to a different host, you may do so, or you may continue with me at $10.00 a month payable by PayPal subscription.  Considering that hosting is a necessary business expense, your costs of actually developing a professional website presence are a mere $480.00.  A deal if there ever was one.

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Further SEO and Publicity Services:

Offsite Search Engine Optimization

Most people, once they have created a website, assume that the traffic and sales are just naturally going to occur.  Nothing could be further from the truth.  A site must be optimized for onsite and offsite factors.   As I have said, I have chosen Wordpress for its mighty SEO features.   But there are other things that can be done that greatly enhance visibility:

  • RSS (Really Simple Syndication) Wordpress is, at its core, a blog system and as such contains a powerful way of transmitting its content across the internet through RSS feeds which can be read in RSS readers.  (Static sites do not contain this). Why is this important?  Simply this— search engines LOVE RSS.  I learned about RSS last summer when a big name internet marketer from Australia (who frequented my marketing forum) called me to ask if I would beta test his new RSS software for other internet marketers.  I learned a fair amount from Peter on what this one simple technique can do for an internet business.  I know I have hardly scratched the surface of this technology to date.  I will blast your created RSS feed through 15-25 RSS directories in my RSS software thereby creating immediate back links for your site.            $15.00
  • Social Bookmarking Social networking is all the rage right now with sites like Twitter providing a vast army of people looking for just what you have to offer.  (Didn’t Barack Obama use Twitter to his benefit?)   Social bookmarking is a simple way to create one way back links to your site…a necessary item to demonstrate to Google that you are important enough to have high listings.  I will blast your url through my SocialBot software and create 25-45 backlinks for you.   $25.00
  • Link Building at High PR sites. For those in the know, a backlink from a high Page Rank site (like Yahoo or Amazon) can catapult them to the top of the ratings.  But how do you get them?   Some places charge several hundred dollars a year…for just one of these backlinks. But I have no need of those links—-I hit the Motherlode of high page rank backlinks from one of my fellow “warriors” in the Internet marketing forum called the Warrior forum.  Suffice it to say that an entire business model can be built around this absolutely outstanding way of getting high Page Rank back links for free…. but with a little work.  (Sorry I can’t tell you  :-) )    High Page Rank (PR 4-8) backlinks:    $5.00 for a permanent link
  • Article Marketing Article marketing is an outstanding way to brand yourself as an authority in your field.  But do you hate to write?  Not a problem.  I will compose an article of 400-600 words which will then be optimized for your specific keywords.  I will then submit the article to the highest ranking article directories with embedded links in the author box which will go back to your site.  You will not only build back links, but if your article is picked up by an ezine publisher, you may be flooded with traffic—and a whole new audience.   One Expert Article to be written and distributed to top article directories by hand.  $60.00
  • Video Marketing I am really having fun with this new way of developing backlinks for websites.  I will create a 30 second  or 60 second video (your choice) for you and distribute it to numerous video sharing sites.  Your website url will be embedded in the video which will feature royalty free images and royalty free music that I have collected.  I will then submit your video to all the top video sharing sites…leading to more backlinks and visibility for you.  (You may also send me digital images for the creation of a more personal video for your site).  One 30 second video created and distributed to top video sites:  $60.00 / One 60 second video created and distributed to top video sites:  $70.00
  • Press Releases I love online press releases. They can give you instantaneous traffic to your website when done correctly.  In fact, this has been perhaps one of my most favorite ways of generating quick traffic.  I will write a professional press release based on information that you will submit.  It can announce a new website, a new product line, or just about anything that you may want to announce.  I will blast it to numerous press release outlets via 2 software programs that I possess.  I will also configure it in such a way that it will rank at the top of Google News for your keywords.  This will benefit you immediately and also later when it begins to rank in the search engines.    One Press Release – written and submitted to multiple online news release agencies:  $120.00

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I think you will find my rates reasonable and I guarantee satisfaction.    For more information on setting up a free consultation regarding your small business needs, please contact me at: 260-580-6242 or via the web interface below.  Remember, there’s no time like the present to consider a website presence for your company.

Thanks for considering me for your online business needs,     Sandysig

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